Let's Make Power Moves

While many traditional campaigns rely solely on mass market advertising, PMI understands the importance of supplementing alternative marketing strategies to ensure communications are accepted by consumers.

 

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Making Power Moves Since the 90’s

With over 20 years of experience in the music industry, Shawn Prez has helped launch the careers of some of hip hops brightest stars and lead PMI to be the driving force behind the sale of over 50 million records worldwide. PMI’s credibility and long standing reputation for impactful and unique grassroots campaigns have made us the definitive source for guerilla marketing in the urban landscape.

Access

We’ve spent 20 years building a network of musicians, athletes, entertainment executives, TV stars and social influencers that is second to none.

Exposure

We help introduce consumers to your brand and leverage our connections and relations with key influencers to deliver a high return on your investment.

Engagement

PMI develops and executes unique on-site experiences that resonate with your consumer. We are grassroots marketing specialists.

Creating Memorable Experiences for Your Customers

By knowing the needs, wants and aspirations of your target market, we create engaging and experiential campaigns. We dictate trends and talk to your target audience directly or through key influencers. We produce results ending in the delivery of a memorable brand experience. Whatever your challenge is, we’ve helped our clients build brand awareness and increase sales.

We Are Grassroots Marketing Specialists

PMI’s grassroots marketing services create brand awareness and drive sales. We create maximum results while using minimal resources. As non-traditional marketing experts we help introduce consumers to your brand and leverage our connections and relations with key influencers to deliver a high return on your investment.

Connecting Brands and Consumers for Over 20 Years

Our brand development group uses research, insight and over 20 years of experience to create strategies that reach the masses, while maintaining credibility and legitimacy of opinion-leaders and influencers. PMI’s grassroots and alternative methods are the most effective ways to develop a relationship with your customers. We develop and execute unique on-site experiences that resonate with the consumer. PMI uses the latest insights and technology to create digital content and platforms to activate social media that connects with the Youth and Urban markets.

Influencer Marketing

PMI enlists our elite group of core media influencers, celebrities and entertainers to assist in spreading our clients’ message. By leveraging social media, we use our established relationships with these tastemakers to get your message to the millions of followers on Facebook, Twitter and Instagram awaiting their next post.

One of our most notable campaigns was with the brand Ciroc. PMI and Sean “Diddy” Combs handpicked relevant DJ’s whose success had morphed beyond DJing and labeled them the “Ciroc Boyz.”

Featured Clients

We’ve worked with some of the biggest names in the business.

A Leader In The Industry

We bring our clients from concept development, to staffing and execution. We work to fully understand their goals and challenges, providing them with creative and nontraditional marketing that hits its target. What’s sets us apart?

  • We understand the intricacies of the Urban market
  • Our Skilled Brand Ambassadors are ready to activate in over 20 markets.
  • We have strong relationships with ‘Urban’ influencers
  • Our history of success

Testimonials

“For over a decade, PMI has been my grassroots marketing and promotional arm. They are my ambassadors to the streets and continue to deliver and make it happen!”

Shawn "P. Diddy" Combs

CEO, Bad Boy Entertainment

“PMI has been instrumental in delivering innovative grassroots tactics to reach our viewers.”

Nikki Jennings

Former Senior Director of Off-Channel Marketing and Promotions, BET

“PMI has unrivaled insight into urban pop culture.”

Katina Bynum

Executive Vice President, Universal Music Enterprises, East Coast Labels, Urban

“PMI are experts at connecting brands and people.”

Rob Jackson

Former Marketing Director, McDonald's

In the Press

The PowerMoves Family

Discover more about Power Moves and our network.

Contact Us

Please, drop us a line. We’d love to hear from you!

New York City, NY 10002

(718)- 292 9059 Ext. 14

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